seodecorBuyer intent keywords
The most popular buyer intent keyword for Google ads
Buyer Intent Keywords: What Are They? This is what We’re going to explain to you in this article. Google AdWords PPC is still one of, if not the, most powerful marketing platforms for driving new customers to your business in 2020. Whether you work for an agency or run your own business, you’re probably missing out on some easy wins if you’re not fully utilizing buying intent keywords, also known as long-tail keywords, as part of your overall campaign strategy.
WHAT ARE “BUYER INTENT KEYWORDS” EXACTLY?
Buyer intent keywords (also known as commercial intent keywords) differ slightly from the standard keywords you may already be using. They are distinct in that they attract people who are further down the sales funnel; they are typically more knowledgeable about their needs and available solutions, making them more likely to make a purchase or sign up for your service.
As an advertiser, this translates to higher conversion rates, lower CPAs (Cost per Acquisition), and a more profitable campaign.
We’ve compiled a list of our most frequently used buyer intent keywords below. We’ve seen great results from them across a variety of industries, and incorporating them into campaigns is now one of our best practices.
Their application may be dependent on your specific product or service, but you’ll usually see positive results if you use them whenever possible.
We recommend experimenting with different match types for the best optimization, but phrase match has proven to be the most effective for us.
Where can I find buyer intent keywords?
We’ve compiled a list of 25 commercial/buyer intent keywords, including: buy, get, where to buy, suppliers, discount, coupon, deal, best, online, review, promo code, sale, and near me.
What exactly are high intent keywords?
High-intent keywords are search terms that your ideal customers will use when they are more likely to take the action you want them to take. For example, buy, near me, and coupon code
The following are the top buyer intent keywords.
- buy [product/service name]
- get [product/service name]
- where to buy [product/service name]
- [product/service name] suppliers
- [product/service name] deal
- best [product/service name]
- buy [product/service name] online
- [product/service name] review
- [product/service name] sale
- I want a [product/service name]
- [product/service name] [specific variant] i.e.: dentist for kids
- where can I buy [product/service name]
- online [product/service name] store
- [product/service name] near me
- [product/service name] [dream customer location]
- buy [product/service name] [dream customer location]
- [product/service name] for sale
- [product/service name] to buy
- [product/service name] companies
- Best + [product/service name] + [ in year]
